sports

Riding on World Cup victory, Women’s Premier League widens sponsorship base

BusinessLine
byMeenakshi Verma Ambwani
Sunday, January 11, 2026 at 11:35 AM
Riding on World Cup victory, Women’s Premier League widens sponsorship base

Riding on the success of the recent World Cup victory, the Women’s Premier League has widened its sponsorship base while attracting longer-term associations this season, which began on January 9. Experts say this reflects the growing scale and appeal of WPL, …

Riding on the success of the recent World Cup victory, the Womens Premier League has widened its sponsorship base while attracting longer-term associations this season, which began on January 9. Expe… [+3396 chars]
Language

eng

Source

BusinessLine

Category

sports

Added

1d ago